Description Even in today’s digital-first marketing landscape, direct mail should be a key piece of your acquisition, awareness, and retention strategies. Here are some direct mail statistics and tips for success to consider as you plan your next...
Description With so much customer data collected across various touchpoints, channels, and walled gardens, it can be difficult to get a comprehensive view of each customer and avoid duplicate contacts in your database. This infographic describes 5 common identity...
Description Each generation has unique values, communication styles, and technology preferences, making it essential for political campaigns to tailor their approach to each distinct group. This infographic breaks down how to reach voters across...
