by Deep Sync | Jul 20, 2023 | Audience Targeting, Consumer Database Marketing
What Is Consumer Data? Consumer data is the information that companies collect about consumers to better understand their behaviors, interests, and preferences. This data is the secret sauce that many businesses use to spice up their customer experience—whether...
by Deep Sync | Jul 20, 2023 | Audience Targeting, Consumer Database Marketing
A data-driven strategy is the key to standing out from the competition. Having accurate data about your target audience helps you create personalized journeys that will resonate with your audience. You’ll be able to create highly specific content that is relevant to...
