In today’s digital age, data is at the heart of decision-making across every industry. However, data is only useful when it’s accurate, up-to-date, and complete—which is why organizations must work diligently to handle their data with care. Between automation, data...
If you’re like most businesses, you’re probably collecting a ton of data about your customers. Some companies even collect data without knowing when they’ll use it—just in case they need it in the future. But this approach isn’t effective. You need...