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The Deep Sync Lab

The Lab is for all things Data Science. Check below for posts on marketing research, audience experimentation, data analytics, and the best methods for getting results.

Deep Sync’s Complete Data Hygiene, Powered By Snowflake

We’re excited to announce that Deep Sync’s new native data hygiene app, Complete Data Hygiene, is now available natively in the Snowflake AI Data Cloud for Media. Deep Sync offers many data solutions in Snowflake that include hygiene, enrichment, and identity...

4 Top Strategies to Leverage Event Data for Donor Outreach

After you’ve hosted a fundraising event, you’ll have a wealth of data you can use to support your nonprofit’s donor outreach. Use this guide to get started.

How to Create a Nonprofit Omnichannel Marketing Strategy

Given the rise of artificial intelligence (AI), social media algorithm updates, and other recent marketing trends, your nonprofit’s team has to constantly adapt to keep up with new industry norms. At the same time, it’s important to keep your messaging consistent...

Latest Blog Posts

Using Data to Improve Direct Mail ROI

Using Data to Improve Direct Mail ROI

For marketers and advertisers who rely heavily on direct mail to attract new customers, postal rate increases can significantly impact direct mail return on investment (ROI). As the United States Postal Service (USPS®) continues to raise rates, direct mail budgets may...

Deep Sync’s Data Solutions on Snowflake

Deep Sync’s Data Solutions on Snowflake

Leverage Deep Sync’s Native Applications and Data Solutions on Snowflake, available now! Many organizations value the flexibility and security of the cloud, but solving data challenges in the cloud hasn’t always been an option. To help businesses unlock the power of...

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