In today’s fast-paced digital marketing landscape, success requires a seamless blend of creativity and precision. Social media platforms like Facebook and TikTok—with their billions of users—provide an unmatched opportunity for businesses to connect with their...
Over the past several years, it’s become increasingly clear that data is the key to stronger marketing and fundraising strategies. With data, you can learn about your donors, volunteers, and other supporters and apply that information to the messaging you send them...
Every marketer knows the importance of reaching the right audience at the right time. Location-based marketing, also called geomarketing, has become a popular marketing tactic for businesses of all sizes. In fact, geomarketing is a nearly $11 billion market, and that...
There’s no escaping the fact that modern customers love personalization. For email marketers, personalization has a lot of potential—including the opportunity to build stronger relationships with customers through highly targeted messaging. Not only does this...
Deep Sync enables joint customers to build leading solutions on Snowflake’s AI Data Cloud that help marketers enhance, unify, and clean their customer data. Deep Sync, a leading provider of omnichannel identity and data solutions, has been recognized as a Leader in...