With Google’s deprecation of third-party cookies, it’s more important than ever for companies to rely on their customer data. After all, you have all this data available at your fingertips—right in your own database! Using the data you already own to its full...
2024 will bring widespread changes for marketers and advertisers. Here are the data and marketing trends we’ll be watching this year. As the marketing and advertising industries continue to evolve, staying ahead of the curve will remain essential for businesses’...
Modeling “easy buttons” — in the form of segmentation tools like Google’s “Similar Audiences” and LinkedIn’s “Matched Audiences” — were designed to take the weight of complex audience-building off of marketers’...
Fine-tune your youth marketing with best-in-class student marketing data from ASL Marketing on Deep Sync One! Reaching and engaging with Gen Z consumers presents a huge opportunity for many brands. This generation comprises roughly 27% of the United States population....
Unlock the power of programmatic advertising: The Trade Desk and Google DV360 are now available destinations in Deep Sync One! We’re committed to providing unparalleled opportunities to Deep Sync One users; that’s why we’re excited to announce two new beta...
