by Kelly Parrett | Aug 3, 2023 | Audience Targeting, Insights
The U.S. Postal Service has recently announced another increase in postal rates. This is the third increase in 12 months—and the most mailing rates have increased during USPS’s 247-year history. For marketers and advertisers who heavily rely on direct mail, these...
by Kelly Parrett | May 18, 2023 | Audience Targeting, Company Updates, Social Media Advertising
Reaching the right audience on the right social media platform can be difficult, and marketers need innovative ways to connect with their target customers. Odds are: your target audience is on TikTok. In fact, approximately 44% of the digital population in the U.S....