It’s no secret that data is the key to reaching your customers and delivering messages that resonate with them. Your customers want you to speak directly to their pain points and show why a certain product or service is right for them. However—for better or for...
Your nonprofit just wrapped up an inspiring fundraising gala. You hit your fundraising goal through a successful silent auction and ended the night by asking supporters to fill out a post-event survey about how the event went and their interests in your organization....
Given the rise of artificial intelligence (AI), social media algorithm updates, and other recent marketing trends, your nonprofit’s team has to constantly adapt to keep up with new industry norms. At the same time, it’s important to keep your messaging consistent...
If you have access to a smartphone, TV, or computer, you have undoubtedly encountered digital marketing. Technology has increasingly become intertwined with our daily lives, and each of those devices allows savvy marketers to reach us. Whether it’s email marketing,...
The world of nonprofit fundraising is more competitive than ever before. Behind each essential cause and community in need are worthy nonprofits raising money on their behalf. This competitive landscape doesn’t mean your organization should throw in the towel—instead,...
Did you know there are 1.13 billion websites? A new website is built every three seconds, and this statistic is likely to increase as AI-driven website content continues to rise. As a nonprofit leader, this fact may feel overwhelming. After all, how can your...