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Residential Mailing Lists: What Marketers Need to Know

Residential Mailing Lists: What Marketers Need to Know

by Deep Sync | Apr 29, 2025 | Audience Targeting, Consumer Data, Direct Mail, Move and Property Data

Even amid the immense popularity of digital platforms, direct mail continues to be an important component of many Even amid the immense popularity of digital platforms, direct mail is an essential component of many businesses’ marketing strategies. With 61% of...
What Is An Identity Graph? Your Questions Answered

What Is An Identity Graph? Your Questions Answered

by Deep Sync | Apr 18, 2025 | Audience Targeting, Consumer Data, First-party Data Solutions

Imagine you run a furniture company. Your customer, Lauren, recently moved and has been browsing online for new furniture. How can your business ensure these online and offline actions are attributed to the same customer? The answer lies in a comprehensive identity...
OpenAP unveils Open Identity, a Converged ID Solution that Enables Consistency of Audience Identity in Streaming Video

OpenAP unveils Open Identity, a Converged ID Solution that Enables Consistency of Audience Identity in Streaming Video

by Deep Sync | Apr 15, 2025 | Identity

New technology moves the industry beyond siloed identity to unlock interoperability at scale across publisher and buyside identity solutions, internet service providers (ISP) and third-party data sets Creates consistency and accuracy of audiences in streaming and...
4 Advantages of Customizable Cloud-Based Tech for Nonprofits

4 Advantages of Customizable Cloud-Based Tech for Nonprofits

by Deep Sync | Feb 24, 2025 | Data for Nonprofits, Nonprofit

Large nonprofits have extensive, complex data collection and management needs. From gathering and analyzing vast quantities of first-party data to keeping supporter information simultaneously secure and accessible, nonprofits with multiple branches need technical...
2025 Data and Fundraising Trends for Nonprofits

2025 Data and Fundraising Trends for Nonprofits

by Deep Sync | Feb 14, 2025 | Data for Nonprofits, Direct Mail, Nonprofit

For nonprofits today, fundraising can feel like an uphill battle. Between rising postal costs, donor fatigue, and an increasingly crowded digital landscape—it’s harder than ever to break through the noise and connect with donors. Without a strategic, data-driven...
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