by Deep Sync | Jul 7, 2023 | Insights
What Is Target Audience Analysis? At the heart of every successful marketing strategy is a thorough understanding of your target audience. When you know your target audience, you’re able to create relevant, specific, and highly effective campaigns. But before...
by Deep Sync | Jul 7, 2023 | Insights
What Is Audience Targeting? Audience targeting involves segmenting your audience based on specific characteristics, such as demographics, interests, and behaviors. By segmenting your audience, you’ll be able to tailor your marketing efforts toward specific groups of...
by Deep Sync | Jul 6, 2023 | Insights
When using platforms like Facebook, which host billions of active users, making the right data-based decisions and choosing the right audience is essential to growing your revenue. Understanding how to best leverage data to refine your target audience will make your...
by Deep Sync | Dec 21, 2022 | Insights
As targeting on social media continues to get more complicated – the slow demise of cookies and iOS 14.5 updates being the latest challenge to reaching your audiences – this is resulting in a reduction in campaign effectiveness. To address this decline, social media...
by Deep Sync | Dec 21, 2022 | Insights
DeepSync Labs client KNB Online works with leading Facebook advertisers to help them deliver ROI on campaign spend. KNB Online has successfully used 3rd party data to enhance targeting options and outcomes. OVERVIEW A high ticket consultant had his in person business...
by Deep Sync | Dec 21, 2022 | Insights
Many advertisers and agencies are hesitant to embrace third-party data (3pd) to power their social media performance. Despite its immense potential, third-party data remains vastly underutilized, leading to understandable reservations. In this blog post, we’ll...
