by Deep Sync | Jul 7, 2023 | Insights
In recent years, TikTok has transformed from a social media platform used by Gen Z to create short-form video content into a robust platform for business growth and customer acquisition. With more than 1 billion monthly active users and 3 billion app installs...
by Deep Sync | Jul 7, 2023 | Insights
Consumers expect personalized experiences from the businesses they interact with; that’s what makes audience targeting so important! In this article, we’ll cover the importance of audience targeting and the top tips for ensuring you’re focused on the right...
by Deep Sync | Jul 6, 2023 | Insights
When using platforms like Facebook, which host billions of active users, making the right data-based decisions and choosing the right audience is essential to growing your revenue. Understanding how to best leverage data to refine your target audience will make your...
by Kelly Parrett | May 18, 2023 | Audience Targeting, Company Updates, Social Media Advertising
Reaching the right audience on the right social media platform can be difficult, and marketers need innovative ways to connect with their target customers. Odds are: your target audience is on TikTok. In fact, approximately 45% of the digital population in the U.S....