by Kelly Parrett | May 18, 2023 | Audience Targeting, Company Updates, Social Media Advertising
Reaching the right audience on the right social media platform can be difficult, and marketers need innovative ways to connect with their target customers. Odds are: your target audience is on TikTok. In fact, approximately 44% of the digital population in the U.S....
by Deep Sync | Dec 21, 2022 | Insights
Many advertisers and agencies are hesitant to embrace third-party data (3pd) to power their social media performance. Despite its immense potential, third-party data remains vastly underutilized, leading to understandable reservations. In this blog post, we’ll...