by Kelly Parrett | Aug 3, 2023 | Audience Targeting, Insights
The U.S. Postal Service has recently announced another increase in postal rates. This is the third increase in 12 months—and the most mailing rates have increased during USPS’s 247-year history. For marketers and advertisers who heavily rely on direct mail, these...
by Deep Sync | Jul 25, 2023 | Audience Targeting, Company Updates, Industry: B2B
We are thrilled to announce the latest addition to the Deep Sync One data marketplace: Compact B2B! This business dataset opens up a world of possibilities for businesses seeking to connect with their target audience of business buyers. Whether you’re looking to...
by Deep Sync | Jul 20, 2023 | Customer Database Marketing, Uncategorized
If you’re like most businesses, you’re probably collecting a ton of data about your customers. Some companies even collect data without knowing when they’ll use it—just in case they need it in the future. But this approach isn’t effective. You need...
by Deep Sync | Jul 7, 2023 | Insights
At the heart of every successful marketing strategy is a thorough understanding of your target audience. When you know your target audience, you’re able to create relevant, specific, and highly effective campaigns. But before you can run these targeted campaigns, you...
