There’s no escaping the fact that modern customers love personalization. For email marketers, personalization has a lot of potential—including the opportunity to build stronger relationships with customers through highly targeted messaging. Not only does this...
Deep Sync enables joint customers to build leading solutions on Snowflake’s AI Data Cloud that help marketers enhance, unify, and clean their customer data. Deep Sync, a leading provider of omnichannel identity and data solutions, has been recognized as a Leader in...
It’s no secret that data is the key to reaching your customers and delivering messages that resonate with them. Your customers want you to speak directly to their pain points and show why a certain product or service is right for them. However—for better or for...
In today’s digital age, data is at the heart of decision-making across every industry. However, data is only useful when it’s accurate, up-to-date, and complete—which is why organizations must work diligently to handle their data with care. Between automation, data...
Precise, privacy-focused audience targeting is the future of digital advertising. However, poor match rates can make it difficult to accurately reach customers on digital channels. Due to limited or outdated contact information, traditional first-party data onboarding...
