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Facebook Target Audience Guide & Strategies That Work

Facebook Target Audience Guide & Strategies That Work

For Facebook Ads, targeting is a critical part of delivering a positive return on advertising investment. With around 2.9 billion monthly active users, reaching the right audience with ads is critical to limiting waste and increasing campaign effectiveness. Facebook...
Make Your CPG Campaign Be OMG

Make Your CPG Campaign Be OMG

This is a Guest Post By Tom Eaton, SVP TV & Programmatic Solutions, NCSolutions There are a lot of potential distractions for digital marketers right now: inflation, supply chain challenges, upcoming third-party cookie deprecation, and more. But, the job of the...